Craft – Swedish function and performance since 1973
Here you will find our range from Craft, a Swedish brand that for over four decades has provided athletes with functional and high-performance sportswear. It all started in 1973 when Anders Bengtsson created his first base layer – the starting point for a brand that would change how we dress for training and competition.
Since then, Craft has stood for innovation, quality, and passion for movement. Their garments are used by both elite athletes and everyday exercisers who demand high standards of function, comfort, and durability.
Focus on sustainability and innovation
Craft strives to create high-performance clothing with the least possible environmental impact. By using recycled materials, sustainable production methods, and long-lasting design solutions, they show that function and responsibility can go hand in hand.
Their work with sustainability is not just about material choices, but also about creating clothes that last a long time and can withstand many miles on the trail, on the bike, or on a run.
Craft at Roupéz Ski Shop
Explore Craft with us and find garments created for movement, sweat, and passion.
With their long experience, technical expertise, and sense of quality, Craft helps you to reach your full potential – in all weather, all year round.
At our shop, you will find a wide range of products from Craft
Designed for performance in all conditions
Craft's philosophy is simple – the body should function optimally regardless of weather, activity, or intensity. Therefore, they develop training clothes that regulate temperature, wick away moisture, and provide maximum freedom of movement.
In close collaboration with world-leading athletes, each collection is thoroughly tested in real conditions. This ensures that the garments live up to their task – to allow you to perform at your best, whether you are running, cycling, cross-country skiing, or working out at the gym.
Up to 20% off
